Wednesday, December 17, 2025

THE BERGDORF SOIREE

While I didn't get to see the legendary windows of Bergdorf Goodman in person yet, my blog in the field correspondent Mistress Maddie's # 1 Fan left Brooklyn with another clan member and sent some snaps. I will be heading to New York for a two-day visit at weeks end for a jolly, and I'm told some of the best cream of potatoes soup I'll ever eat.


While I don't have a fortune, I love me some Bergdorf Goodman.  I think everything I ever got there, I still have. The store itself is an extraordinary array of luxury brands from the trendy but also caters to the timeless classics. The store itself is absolutely stunning, a marvel, and caters to discerning shoppers who value quality over quantity. The store's ambiance and their exceptional customer service is unappareled to any other I have experienced. This year's windows titled, The Bergdorf Soiree, which celebrates New York's party scene, (something I was familiar with)...the windows are elaborate, handcrafted displays showcasing couture, creativity and glamour, and feature the likes of Costume Party, Party Animals, and New Year's Eve Countdown. The women's windows appear to be colorful and decadent, while the men's store windows are sophisticated monochromatic scenes. They are yet again the toast of town. I have had friend's past and present on the windows team. As always, each window offers much detail, from small 2" mice to large pieces and so many intricate details, dimensions and objects, yet appears seamless. But first hand knowledge from friends says it's still the same, a year of planning, around 6,500 hours of creating and another 2,000 to install. But it why us visual display people love doing it and sadly another dying art.


And the fun men's shop windows...

Special thanks to my field support for the pictures!

18 comments:

  1. I like the animal models! Another victory for DEI and equal opportunity!

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  2. Those windows are a smash!

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  3. Window Dressing is sadly an overlooked art form.

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    1. And to see the window space in person...its even more mind blowing what they fit in those windows. They consistently blow my mind Madam.

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  4. Anonymous12/17/2025

    Oui, malheureusement, l’art de la décoration de vitrines est une forme d’art en voie de disparition.
    -Beau Mec à Deauville

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    1. C'est triste. Je l'ai fait pendant des années chez Bloomingdales et ça me manque encore. Dieu merci, mon domaine du design peut me mener dans plusieurs directions, mais je ne dirais jamais jamais qu'un retour à cela est impossible.

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  5. Anonymous12/17/2025

    Quelles magnifiques vitrines chez Bergdorf Goodman !
    À Paris, les Galeries Lafayette et le Printemps rivalisent pour avoir les plus belles vitrines. Le Bon Marché et La Samaritaine ont également de superbes vitrines. Ma grand-mère m’a parlé des magnifiques vitrines du Grands Magasins du Louvre avant la guerre.
    J’ai moi-méme décoré des vitrines pour plusieurs boutiques à Paris entre 1975 et 1990, à l’apogée de la mode des créateurs. Une période vraiment merveilleuse :)
    -Beau Mec à Deauville

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    1. Oh oui, j'ai entendu parler et vu de nombreuses vitrines du grand magasin que vous mentionnez. Les magasins à NYC font la même chose chaque année et essaient de se surpasser. Je parie que vous avez de merveilleuses histoires. J'ai toujours aimé créer des vitrines et je suis tombé dedans complètement par accident, puis y suis resté pendant plus de 25 ans.

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  6. Fab-U-lous!!! Jx

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  7. I swear. All these years later, and I have seen the windows for 30 some years...they never disappoint. And always enjoyed shopping there. These are very eclectic. The first few have so much going on, I don’t know where to look! I love that they always seem to feature a gingerbread house and love the dancing couple on NYE the most. I'll be in NYC over Christmas visiting my son. I plan to hit a few spots. Enjoy your time there too Mistress.

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  8. So you also did visual display in the past too? That must have been so fun. No where does windows like that of NYC departments stores, or what's left of them. I have never been inside yet, but I hear it's equally as gorgeous.

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  9. These displays are so far removed from anything my logical-brain imagination could come up with (except for the gingerbread house) that I can’t help but admire them. Whimsical, eclectic… there’s a whole host of words reserved for this sort of thing. Maybe Alice-in-Wonderland-y. Your comment about the hours invested to create/install blew me away, but also speaks to the profit margin on their products!

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  10. YAY! The tradition continues on the blog! It wouldn't be Christmas without you posting the Bergdorf windows. You have many traditions here on the blog I always look forward to and this is one. Stunning windows!

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  11. Art.
    In my book they’re art installations.
    And buying luxury goods is an investment. They last forever. They better do at those prices.

    XOXO

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  12. Very bright and dazzling, almost overwhelming, but not quite! Now that’s the way to get into the holiday spirit! Thanks for sharing Bergdorf Goodman’s decorations with us. Have a blast visiting NYC.

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  13. I did not even know this was A Thing, Maddie! And it is TO SWOON. I learned something, had my horizons broadened a bit, and got my fashion fix. Move in with me.

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  14. Now THERE'S some New Year's Eve party scenes I'd like to be a part of.

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Go ahead darling, tell me something fabulous!